About | ̽��Ƶ

̽��Ƶ is authorised and regulated by the Financial Conduct Authority

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30 day returns

The linear economy is broken

The waste from our consumption of consumer electronics alone is huge.

Every year

62m

tonnes of e-waste is generated

That’s equal
to throwing

1250

laptops into landfill
every second

Over

5 Bn

inactive used smartphones globally

Our research
shows devices
are only used

38%

of their usable life

Only

22%

of global e-waste is recycled

Up to

£3.4��

of recyclable smartphones in UK drawers

The ̽��Ƶ mission

Our mission is to accelerate the transition to a circular economy. Customers and OEMs will only make that transition if it is cost effective and simple. That's where we come in. Our technology platform enables the lease-and-reuse of devices, which makes them more sustainable, accessible and affordable.

̽��Ƶ Pay

We take on the complexities of leasing, making it easy for OEMs to join our marketplace or add it as a payment method in their direct channels. Their customers enjoy savings, and every lease ensures devices are refurbished, reused, and recycled.

̽��Ƶ Re-commerce

We find channels, both locally and globally, to re-sell and re-lease returned devices, ensuring they're always in use and their value is maximised.

̽��Ƶ Protect

Our insurance, warranty and repair services extend device lifespan and reduce e-waste.

̽��Ƶ Trade-in

Instead of letting old devices sit unused, our trade-in platform ensures they get a new lease of life.

As seen on TV

Second Party Opinion:
̽��Ƶ Group Ltd. Green Financing Framework

〝We assess ̽��Ƶ's green financing framework as Light green.〞

"Beyond financial advantages, this leasing approach could substantially curtail electronic waste, appealing to both tech enthusiasts and eco-conscious consumers."

Sky News

"̽��Ƶ ticks the green box too, putting an iPhone in three sets of hands over its seven-year lifespan, rather than being consigned to the back of a drawer or landfill after one owner."

Financial Times

Stop, you're making us blush!

Our customers have said lots of nice things about us.

"I have been with ̽��Ƶ for over two years now and never had any problems. I was invited to upgrade at the two-year mark, and ̽��Ƶ is much cheaper than O2 and many other big-name mobile phone companies; I highly recommend them."

Anne McHugh

“̽��Ƶ are a good company to deal with! They are honest and reliable and enable me to rent tech I couldn't afford to buy retail!”

Robert Murray

“Excellent service and upgrading me to the new iPhone so quickly! And I love the sustainability and environmental commitments in their packaging.”

Reggie Donaghy

4.5 stars across 13,000+ Trustpilot reviews. Thousands are joining ̽��Ƶ every month.

Real business, reeeally different

There are 80 of us in our ̽��Ƶ offices in the UK. We’re a real business, building something different and we really mean it.

If you’ve any questions or comments, please get in touch. Thanks for being part of the ̽��Ƶ difference and if you like what we’re doing, please tell others about us.

Backed by

̽����Ƶ

The linear economy is broken

̽��Ƶ